Follow these steps to upload images to the web app. 

From the upload screen, drag & drop your image or click "Browse" to upload the image from your computer.

The Tagging Process

Tagging is an important step in turning your photos into rewards. The more accurate hashtags are, the more exposure your photos get. The more often your photos are downloaded and shared, the more rewards you earn.

A note on Auto-Tagging:

You will notice some tags auto populate when you upload your image. Shotzr utilizes an advanced, continually learning artificial intelligence system to scan uploaded imagery and apply a base set of hashtags. The AI works well, but occasionally will add unnecessary or irrelevant tags. If this is the case just delete these tags from the preloaded list the AI generates.

Tagging Guidelines

You should consider all of the following categories when tagging your image:

  • Location
  • What
  • Where
  • Things
  • Seasons
  • People

Let's use this image as an example as we walk through the tagging process:

STEP 1 - WHERE

When tagging an image, first consider the “where”. 

Geotag the location.  **THIS IS IMPORTANT … IN FACT, IT’S THE MOST IMPORTANT OF THE TAGGING PROCESS!!!**

  • A popup of a map will appear when you click into the "Location" box. Simply search for the place or address and select "Add".

Location #hashtags to add:

#city (as a tag)

Add the city as a tag if, and only if, it’s iconic to the city. For instance, an image of the Golden Gate Bridge may include #sanfrancisco

#neighborhood 

  • #washingtonpark #washingtonparkneighborhood

#name_of_place

  • #washingtonpark

#type_of_place

  • #park #parks

Once you’ve identified the neighborhood, you want to further refine the location of the image with #type_of_place

Is it a restaurant? A park? Other examples: bar, museum, trail, shop, market, coffee shop … you get the idea!

Other examples:

#museum→ #museums #denvermuseums
#restaurant→ #restaurants #denverrestaurants
#shop→ #shops #denvershops

This allows users to have a more refined search experience. Don’t worry about over-tagging, but don’t spam with unrelated tags. Remember, each tag connects a user to the image.

STEP 2 - WHAT

Now, add tags based on "what" is in the image. 

Some questions to help determine the “what” of an image:

What is the main focus of this image?

  • Ask yourself, “Would a user searching for X be satisfied with this image?” 

What else?

  • Now that we’ve tagged the main focus of the image, we need to consider what else in the picture is worth mentioning.

STEP 3 - THINGS

Now, tag "things" in the photo. 

What other things in this image might a user search for?

  • #lake #mountainscape 

Again, adding the city to these tags will make it easier for a user to find your image. For example:

  • #denverlakes #denverparks #denvermountainscape

STEP 4 - SEASONS

Is the photo clearly taken in Spring, Summer, Fall, or Winter?

  • Only add a season tag if it is obvious.

STEP 5 - PEOPLE 

Include the following tags if there are people in the photo.

If there are #people and you are able to identify their age, you want to include a tag for their generation. Not every image with people will include a generation tag. 

EXAMPLE: The picture below doesn’t need a generation hashtag because you aren’t able to determine the people’s ages.

Generation tags include:

Next, ask what are the people doing in picture?

If there are people in the picture you should include a tag about what they are doing. The people in the park photo above in Washington Park are #sitting and #relaxing.

Think of “ing” activities. Are they #watching or #learning? They might be doing both.

STEP 6: REVIEW & UPLOAD

Based on the steps outlined above, our sunset park image would include the following tags:
Location: Washington Park, Denver
Auto-generated tags: #natural_landscape, #nature, #sky, #reflection, #tree, #water, #sunset, #lake, #natural_environment, #evening
My added tags: #washingtonpark, #washingtonparkneighborhood, #neighborhoods, #denverneighborhoods, #park, #parks, #denverparks, #people, #sitting, #relaxing, #sunset, #friends

Thanks for reviewing our guidelines! If you have any questions, please let just us know! Happy Posting!

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